Branded Links

Branded short links that show where they lead

Use a connected custom domain, a readable back-half, and campaign tags so people and teammates can recognize the link before it is clicked.

What a branded link changes in daily work

Branded URL
Branded brand.co/summer-sale
Generic bit.ly/3xK9f2Q

Show a domain your audience already associates with your organization or campaign.

Readable links

Use readable endings like /summer-sale or /webinar instead of random codes when the destination needs context.

Trust Signal
1 Free custom domain slot

Keep shared links consistent across email, social posts, QR codes, printed materials, and partner handoffs.

Campaign example: launch links without losing ownership

A growth team can use one branded domain across email, paid social, partner copy, and printed QR assets while keeping every destination editable from the link workspace.

Domain setup Connect go.brand.co, verify DNS, and keep customer-facing links on a domain the audience already recognizes.
UTM naming Use readable endings such as /spring-email and /spring-poster so channel context survives outside the dashboard.
Link Inspector check Preview the destination before sharing the short link, especially when a contractor or partner supplied the final URL.
Performance Insight review Review clicks by channel and device after launch, then update the destination if an offer page changes.
AssetShort linkWhy it matters
Email launchgo.brand.co/spring-emailThe source is readable before the click and easy to compare in analytics.
Retail poster QRgo.brand.co/spring-posterThe printed destination can be updated without reprinting the poster.
Partner handoffgo.brand.co/partner-kitThe partner shares a brand-owned URL instead of a random public short code.

How branded links support campaign operations

1 Enter your domain: brand.co
2 Verify DNS records
3 Start shortening with your brand

Use your own domain

Connect an apex domain or subdomain in Settings, verify the required DNS records, and use that domain for short links, QR codes, Smart Pages, and forms where brand ownership matters.

Get started →
brand.co/summer-sale
brand.co/product-launch
brand.co/webinar-2025

Create memorable custom link endings

Choose descriptive back-halves for campaign names, product launches, guides, and events so a shared link is easier to identify in reports and handoff docs.

Get started →
Social brand.co/ig
Email brand.co/news
Print brand.co/flyer

One identity across every channel

Use the same domain convention across social, email, ads, QR codes, and print so teams do not create one-off links that are hard to audit later.

Get started →
go2.ac
Complimentary custom domain
Included in Plus
shrn.co
Ready instantly, no DNS setup
Launch today

Use a complimentary custom domain

Plus and higher plans include complimentary custom-domain options. They count against domain slots and should be reviewed with the same ownership and renewal care as any other branded domain.

Get started →

Branded link FAQs

Can I use apex and subdomains?

Yes. ShortURL.bot supports both apex domains and subdomains. The setup panel shows the DNS records needed for the domain type you add.

Can two users share the same custom domain?

No. Custom domains are exclusive per account for ownership and safety.

Can I still auto-generate short codes?

Yes. You can let ShortURL.bot generate a code or choose a custom back-half when the link needs a readable campaign name.

Start building branded links today

Create a managed short link with a readable destination, brand-owned domain, and reporting path your team can understand later.

Free branded links →