Vanity URLs that put your brand in every link
Combine your own domain with memorable, human-readable link endings to create short URLs your audience recognizes instantly.
See vanity URLs in action
Your own domain paired with a readable, branded link ending.
Vanity URLs earn more clicks because audiences recognize and trust them.
Every link reinforces your name — no more anonymous short codes.
How vanity URLs drive more clicks
Choose your own domain and link ending
Connect a custom domain and pick human-readable slugs for every link. Your audience sees your brand in the URL before they click.
Get started →Make every link memorable
Replace random characters with real words. brand.co/summer-sale is easier to remember, share, and trust than surl.bot/x4kQf.
Get started →Track performance of every vanity link
Every vanity URL comes with built-in click analytics. See referrers, devices, geography, and trends from your dashboard.
Get started →Vanity URL FAQs
What is a vanity URL?
A vanity URL is a branded short link that uses your own domain and a custom, human-readable ending — like brand.co/demo instead of a random code.
How do I create a vanity URL with my own domain?
Connect your domain in account settings, then choose a custom link ending when you shorten any URL.
Can I change where a vanity URL points after sharing?
Plus and higher can update the destination URL from the dashboard without breaking the published link.
What is the difference between a vanity URL and a branded link?
They overlap. A vanity URL emphasizes the custom, readable link ending. A branded link emphasizes using your own domain. ShortURL.bot supports both together.
Start creating vanity URLs today
Connect your domain and build memorable short links your audience trusts.