Terms of Service

1. Agreement

These Terms of Service ("Terms") are a legal agreement between you and Neurofinity AI Ltd., the legal entity that operates ShortURL.bot ("ShortURL.bot", "we", "us", or "our"). By creating an account, clicking to accept, using the Service, buying a subscription or domain, creating an API key, or accessing any hosted page, form, redirect, QR code, or developer interface, you agree to these Terms. By taking any of those actions, you consent to enter into these Terms electronically, and you agree that electronic records and electronic signatures have the same legal effect as paper records and handwritten signatures.

If you use the Service for an organization, you represent that you have authority to bind that organization. "You" means both you and that organization. If you do not agree, do not use the Service.

If you and we have entered into a separate signed master agreement, enterprise order form, or similar written agreement that covers your use of the Service, that separate agreement controls to the extent it conflicts with these Terms for matters expressly addressed there; these Terms continue to apply to everything that agreement does not address.

2. Services Covered

The "Service" includes our websites, authenticated dashboard, URL shortening, redirects, QR codes, custom back-halves, custom domains, domain registration and renewal, link lifecycle controls, password protection, analytics, exports, hosted pages and link-in-bio pages, forms and form responses, conversion pixels and attribution, workspaces, team seats, member roles, audit logs, public APIs, MCP tools, Smart Replace, AI Assist, AI Smart Pages, AI-generated or AI-assisted assets, support, billing, and related features.

Some features are available only on certain plans, may be usage-limited, may require payment, and may change as the product evolves. The Service is offered in free and paid plans. A "free tier" user is any user whose account has not been charged any fees by us in the trailing twelve (12) months.

3. Eligibility, Accounts, and Authority

You must be at least 18 years old and able to form a binding contract to use the Service. You must provide accurate account, billing, domain registrant, and contact information and keep it current.

You are responsible for all activity under your account, workspace, API keys, domains, and payment methods. You must protect credentials, API keys, and member access. Notify us promptly through the Help Center if you believe your account, domain, or key has been compromised.

4. Plans, Billing, Renewal, and Cancellation

Paid subscriptions are billed in advance through Stripe or another payment processor we support. By starting a paid subscription, adding a paid seat, buying or renewing a domain, or buying another paid service, you authorize us and our payment processors to charge your payment method for the disclosed fees, taxes, renewals, upgrades, overages, and other billable items.

Paid subscriptions renew automatically unless canceled before the renewal date. Cancellation takes effect at the end of the current billing period unless we state otherwise. Subscription fees are generally non-refundable once billed, except as stated in our Refund, Billing, and Cancellation Policy or as required by law.

5. Domains

You may connect domains you own or register domains through the Service where available. Domain registration, renewal, transfer, restoration, deletion, contact updates, and dispute handling depend on upstream registrars, registries, ICANN policies, registry rules, and third-party providers. Domain transactions are subject to our Domain Registration Terms.

You are responsible for accurate registrant data, DNS configuration, lawful use, renewal settings, and disputes involving your domains. We are not responsible for domain loss, suspension, transfer delay, registry action, or pricing changes caused by your inaccurate information, failed payment, late renewal, DNS error, policy violation, dispute, or upstream provider action.

6. Customer Content, Forms, and Public Pages

"Customer Content" means URLs, destination pages, form questions and responses, page text, images, files, QR designs, domain names, conversion data, prompts, AI outputs you keep or publish, and any other material you submit, upload, generate, publish, or route through the Service.

You retain ownership of your Customer Content. You grant us a worldwide, non-exclusive, royalty-free license to host, store, process, scan, transmit, display, publish, modify for technical formatting, and otherwise use Customer Content only as needed to operate, secure, support, improve, and enforce the Service and these Terms.

You are solely responsible for your Customer Content, destinations, forms, public pages, campaigns, tracking, and notices to your own visitors, respondents, customers, and end users.

6A. Customer Representations

Each time you submit Customer Content or use the Service, you represent and warrant that:

• you own or have all rights, licenses, consents, and permissions necessary to upload, store, process, publish, and distribute the Customer Content through the Service;
• the Customer Content, and your use of the Service, does not and will not infringe or violate any intellectual-property, privacy, publicity, contractual, or other rights of any third party;
• where Customer Content contains personal data, you have a lawful basis under applicable law to submit it to and process it through the Service, and you have provided required notices and obtained required consents from the individuals concerned;
• your use of the Service complies with all applicable export-control, sanctions, anti-corruption, anti-bribery, anti-money-laundering, and trade laws, including those of Canada, the United States, the European Union, and any other jurisdiction that applies to you or to the destination of your links or content; and
• you will not use the Service, or allow the Service to be used, in any jurisdiction where use of the Service is prohibited, or by any person, entity, or destination on a restricted, sanctioned, or prohibited list maintained by a government or international body.

7. Privacy, Tracking, and Customer Compliance

Our data practices are described in our Privacy Policy and Cookie and Tracking Policy. You are responsible for using the Service in compliance with privacy, cookie, consumer protection, marketing, anti-spam, employment, education, health, financial, and other laws that apply to your use case.

If you use forms, conversion pixels, analytics, QR codes, short links, hosted pages, or API/MCP integrations to collect or track information about people, you must provide required notices, obtain required consents, honor opt-outs, and avoid collecting sensitive or regulated data unless you have a lawful basis and written approval from us where required.

8. API, MCP, and Developer Access

API keys, MCP tools, SDKs, examples, and developer documentation are covered by these Terms and our Developer Terms. You are responsible for securing keys, limiting access, monitoring usage, and all activity performed through your integrations.

We may throttle, suspend, rotate, revoke, or require re-authorization of keys or integrations if we detect abuse, security risk, excessive load, policy violations, unpaid balances, or activity that threatens the Service or third parties.

9. AI, Beta, and Preview Features

AI, beta, preview, experimental, and early-access features are provided as-is and may change, degrade, or be discontinued at any time. AI outputs may be inaccurate, incomplete, unsafe, biased, or infringing. You are responsible for reviewing, testing, and approving AI outputs before using or publishing them.

Do not submit confidential, sensitive, regulated, or third-party data to AI features unless you have the rights and legal basis to do so and the feature documentation allows that use.

We use AI providers under terms that exclude customer inputs and outputs from being used to train third-party foundation models, and we configure zero-retention or short-retention API paths where the provider offers them. AI features are optional for many workflows, and you can avoid sending content to AI providers by not using those features. Provider retention, abuse-review, and operational-log windows may still apply for safety and compliance purposes, and we may change providers, models, and configurations over time to maintain quality, safety, or availability.

Where content is generated or meaningfully altered by AI, we surface an AI-generated indicator to end users in line with Article 50 of EU Regulation 2024/1689 (the EU AI Act) and equivalent transparency laws. For AI-generated or AI-edited images, assets, and QR designs we apply machine-readable marking where feasible. You must not remove, suppress, or obscure AI-generated indicators or watermarks we apply to output, and you must not use the Service to generate, present, or distribute AI-generated content in a way that deceives end users about its origin.

10. Acceptable Use and Abuse Enforcement

You must comply with our Acceptable Use and Abuse Policy. You may not use the Service for phishing, malware, spam, scams, credential harvesting, evading platform policies, deceptive redirects, illegal content, child sexual abuse material or exploitation, harassment, hate or violent extremism, intellectual-property infringement, privacy-invasive tracking, regulated goods or services, sanctions violations, or activity that harms users, third parties, or the Service.

We may investigate, block, disable, remove, quarantine, redirect to warning pages, suspend accounts, preserve evidence, notify affected parties, and report activity to service providers, registrars, payment processors, law enforcement, regulators, or other authorities where we believe it is required or appropriate.

11. Analytics, Reporting, and Data Limitations

Analytics, conversion attribution, form summaries, QR scans, click details, geolocation, referrer, device, campaign, and revenue metrics are informational only. They may be delayed, estimated, sampled, filtered, aggregated, blocked by browsers, affected by privacy tools, affected by bot filtering, or incomplete.

You must not rely on analytics as the sole basis for legal, financial, medical, safety, employment, credit, insurance, or other high-impact decisions.

12. Third-Party Services

The Service depends on third-party providers such as cloud infrastructure, authentication, payment processors, email providers, domain registrars and registries, DNS providers, abuse and reputation providers, AI providers, monitoring providers, and customer-selected destinations. We are not responsible for third-party services, their terms, outages, decisions, content, or data practices.

13. Intellectual Property and Feedback

The Service, software, designs, documentation, trademarks, logos, and other materials we provide are owned by us or our licensors. You may not copy, modify, sell, lease, reverse engineer, bypass access controls, or create derivative works from the Service except as allowed by law or our written permission.

If you submit feedback, ideas, or suggestions, you grant us a perpetual, irrevocable, worldwide, royalty-free license to use them without restriction or compensation.

14. Security Restrictions and Customer Security Duties

You must comply with the following security rules:

• No circumvention. You must not probe, scan, test, attack, disrupt, overload, throttle, scrape, crawl, enumerate, or bypass the Service, its rate limits, safety checks, abuse controls, authentication, billing controls, plan limits, or access controls, except through documented public APIs and expressly permitted channels.
• No interference. You must not interfere with, degrade, or impair other users' use of the Service, including through denial-of-service attempts, resource exhaustion, excessive API traffic, or malformed requests.
• No unauthorized testing. You must not perform vulnerability testing, load testing, automated scanning, fuzzing, credential testing, or denial-of-service testing against the Service without our prior written authorization. Security testing procedures are described in our Developer Terms.
• Responsible vulnerability disclosure. If you discover a security vulnerability, report it promptly through the Help Center or to admin@shorturl.bot, and avoid accessing, copying, modifying, or disclosing other users' data while investigating.
• No extraction beyond authorized access. You must not extract, copy, or export data from the Service beyond what the documented APIs, exports, or your own authorized dashboard access permit. You must not use another user's account, workspace, API key, domain, data, or payment method without authorization.
• Customer account security. You are responsible for protecting your credentials, API keys, webhook secrets, and member access. Where we offer multi-factor authentication, single-sign-on, or similar account-protection features, you should enable them for administrator and privileged accounts. You must rotate API keys and webhook secrets on personnel changes and on any suspected compromise.
• Notify on compromise. You must notify us without undue delay through the Help Center if you believe your account, workspace, domain, API key, webhook secret, or Customer Content has been compromised or accessed without authorization.

15. Suspension, Termination, and Downgrade

We may suspend, limit, or terminate access to all or part of the Service with or without notice if we reasonably believe that you violated these Terms, created risk, caused harm, failed to pay, provided inaccurate domain or billing information, exceeded limits, violated law, or became subject to a legal, registrar, registry, payment, or security action.

When a plan ends or is downgraded, features, capacity, domains, pages, forms, conversion configs, analytics history, exports, team seats, and other paid functionality may become unavailable, read-only, unpublished, disabled, or deleted according to plan limits and retention rules.

Where we restrict, disable, remove, or suspend a specific link, QR code, hosted page, form, or other item of Customer Content based on our review of its lawfulness or compliance with our Acceptable Use and Abuse Policy, we will, except where law, an investigation, or a risk of harm requires otherwise, provide the affected customer with a statement of reasons describing the action, the factual basis, the legal or policy basis, the category of content involved, whether automated means were used, and how to appeal or provide additional information. This statement may be provided through the Help Center, dashboard notices, or email. Support, security, and administrative access to customer accounts or sessions is described in Section 8 of our Privacy Policy.

16. Disclaimers

THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE". TO THE MAXIMUM EXTENT PERMITTED BY LAW, WE DISCLAIM ALL WARRANTIES, EXPRESS, IMPLIED, STATUTORY, OR OTHERWISE, INCLUDING WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, NON-INFRINGEMENT, AVAILABILITY, SECURITY, ACCURACY, AND QUIET ENJOYMENT.

WE DO NOT WARRANT THAT THE SERVICE, REDIRECTS, DOMAINS, QR CODES, FORMS, PAGES, API, MCP TOOLS, AI FEATURES, ANALYTICS, OR THIRD-PARTY SERVICES WILL BE UNINTERRUPTED, ERROR-FREE, SECURE, ACCURATE, AVAILABLE, OR FREE FROM HARMFUL COMPONENTS.

17. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW, WE AND OUR DIRECTORS, OFFICERS, EMPLOYEES, CONTRACTORS, AGENTS, AND AFFILIATES WILL NOT BE LIABLE FOR INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY, PUNITIVE, OR ENHANCED DAMAGES, INCLUDING LOST PROFITS, LOST REVENUE, LOST DATA, LOST GOODWILL, BUSINESS INTERRUPTION, DOMAIN LOSS, LOST TRAFFIC, LOST CONVERSIONS, OR SECURITY INCIDENTS, EVEN IF ADVISED OF THE POSSIBILITY.

OUR TOTAL AGGREGATE LIABILITY FOR ALL CLAIMS ARISING OUT OF OR RELATING TO THE SERVICE OR THESE TERMS WILL NOT EXCEED THE AMOUNT YOU PAID US FOR THE SERVICE GIVING RISE TO THE CLAIM IN THE TWELVE MONTHS BEFORE THE EVENT. NOTWITHSTANDING THE FOREGOING, OUR AGGREGATE LIABILITY FOR ALL CLAIMS ARISING OUT OF OR RELATING TO THE SERVICE OR THESE TERMS WILL NOT BE LESS THAN (A) CAD $500 IF YOU HAVE MADE ANY PAYMENT TO US FOR THE SERVICE, OR (B) CAD $100 IF YOU HAVE ONLY USED THE FREE TIER OF THE SERVICE. SOME JURISDICTIONS DO NOT ALLOW CERTAIN LIMITATIONS, SO OUR LIABILITY IS LIMITED TO THE MAXIMUM EXTENT PERMITTED BY LAW.

Nothing in this section excludes or limits liability that cannot be excluded or limited by applicable law.

18. Indemnification

18.1 Scope. You will defend, indemnify, and hold harmless us and our directors, officers, employees, contractors, agents, and affiliates from and against claims, damages, losses, liabilities, penalties, fines, costs, and expenses, including reasonable legal fees, arising from or related to your Customer Content, domains, destinations, forms, tracking, campaigns, API/MCP integrations, breach of your representations in Section 6A, violation of these Terms, violation of law, or violation of third-party rights.

18.2 Procedure. As a condition of the indemnity in Section 18.1, we will (a) give you prompt written notice of the claim, (b) give you sole control of the defense and settlement of the claim, provided you may not settle any claim that imposes liability on, admits fault by, or restricts any action of the indemnified parties without our prior written consent (not unreasonably withheld), and (c) provide you with reasonable cooperation at your expense for out-of-pocket costs. The indemnity in Section 18.1 is the sole and exclusive remedy of the indemnified parties for the claims it covers.

19. Changes

We may update these Terms from time to time. The updated Terms become effective when posted unless a later date is stated. We may provide additional notice for material changes. Your continued use of the Service after the effective date means you accept the updated Terms.

20. Dispute Resolution, Arbitration, and Class Waiver

Please read this Section carefully. It affects how disputes between you and us are resolved and, for users in jurisdictions where it is enforceable, requires individual arbitration instead of court proceedings and waives class, collective, and representative actions.

20.1 Informal resolution. Before filing any formal claim, you and we agree to try in good faith to resolve the dispute informally for at least thirty (30) days. You must send a written description of the dispute, the relief requested, and your contact information to admin@shorturl.bot with the subject line "Dispute Notice". We will do the same before initiating a claim against you.

20.2 Binding individual arbitration. Except as stated in Sections 20.4 and 20.5 and subject to Section 20.8, any dispute, claim, or controversy arising out of or relating to these Terms, the Service, our marketing, your account, your payments, or your use of any feature (a "Dispute") that is not resolved under Section 20.1 will be resolved by binding individual arbitration, with the administrator determined by your primary place of residence or, for organizations, principal place of business, as follows:

• Canadian users: the ADR Institute of Canada, Inc. ("ADRIC") Arbitration Rules then in effect.
• United States users: JAMS under its Streamlined Arbitration Rules and Procedures then in effect, as further described in Section 20.7.
• All other users (including the European Economic Area, the United Kingdom, and other jurisdictions): the ADRIC Arbitration Rules then in effect, provided that you may elect, at the time you file a Dispute, to proceed under the International Chamber of Commerce (ICC) Rules of Arbitration instead.

In all cases, the seat (legal place) of the arbitration is Calgary, Alberta, Canada, and the arbitration will be conducted in English unless both parties agree otherwise. Hearings may be conducted by telephone, video, or written submission at the arbitrator's discretion. The arbitrator has exclusive authority to resolve any threshold question about arbitrability, scope, and enforceability of this Section, except the question of whether the class, collective, and representative action waiver in Section 20.3 is enforceable, which is reserved for a court of competent jurisdiction.

20.3 Class, collective, and representative action waiver. YOU AND WE AGREE THAT EACH MAY BRING CLAIMS AGAINST THE OTHER ONLY IN AN INDIVIDUAL CAPACITY AND NOT AS A PLAINTIFF OR CLASS MEMBER IN ANY CLASS, CONSOLIDATED, COLLECTIVE, REPRESENTATIVE, MASS, OR PRIVATE-ATTORNEY-GENERAL ACTION. The arbitrator may not consolidate or join the claims of more than one person and may not preside over any form of representative or class proceeding. If this Section 20.3 is held unenforceable as to a particular claim or forum, the unenforceable portion is severed from this Section and the balance of this Section continues to apply; the claim as to which Section 20.3 is unenforceable will proceed in a court of competent jurisdiction as described in Section 21, and all other claims remain in individual arbitration.

20.4 Limited-civil court carve-out. Either party may bring an individual claim in a small-claims court or, for parties located in jurisdictions that do not have a separate small-claims court, in a court of limited civil jurisdiction (such as the Alberta Court of Justice, Civil Division), for the party's place of residence or principal place of business, up to that court's monetary ceiling, provided the action remains in that court and is not removed, transferred, consolidated, or joined with any class or representative proceeding.

20.5 Injunctive and equitable relief. Either party may seek injunctive or other equitable relief in a court of competent jurisdiction to prevent actual or threatened infringement, misappropriation, or violation of intellectual property, trade secrets, security, privacy, confidentiality, or these Terms, without first exhausting the informal resolution and arbitration process in this Section.

20.6 30-day opt-out. You may opt out of the arbitration agreement in Section 20.2 and the class-action waiver in Section 20.3 by sending a signed written notice to admin@shorturl.bot with the subject line "Arbitration Opt-Out" within thirty (30) days after (a) you first accept these Terms, or (b) we post an amendment to this Section 20 that increases your obligations under this Section or narrows your rights under this Section. The notice must include your name, the email address associated with your account, and a statement that you are opting out of arbitration. Opting out will not affect any other part of these Terms and will not relieve you of any obligation to participate in the informal-resolution process in Section 20.1. If you opt out, Disputes will be resolved in court as described in Section 21.

20.7 US users and the Federal Arbitration Act. For users located in the United States, this Section 20 is governed by the Federal Arbitration Act, 9 U.S.C. §§ 1 et seq. The parties agree that the Service and these Terms involve interstate commerce.

20.8 Non-waivable consumer rights. Nothing in this Section 20 limits rights that cannot be waived under applicable law, including consumer-protection rights under the laws of any jurisdiction whose laws confer non-waivable rights on users, including without limitation the Province of Alberta, the Province of Quebec, the European Union, the European Economic Area, the United Kingdom, Australia, Japan, Singapore, India, and your state or country of residence. If any part of this Section 20 is held unenforceable for a particular user or claim under non-waivable law, the unenforceable portion is severed for that user or claim only, and the remainder of this Section continues to apply to the extent permitted by law.

21. Governing Law and Venue

These Terms are governed by the laws of the Province of Alberta and the federal laws of Canada applicable there, without regard to conflict-of-law rules. Subject to Section 20, the courts located in Alberta, Canada have exclusive jurisdiction, except where applicable law gives you non-waivable rights to bring claims elsewhere.

22. Miscellaneous

22.1 Severability. If any provision of these Terms is found unenforceable, the remaining provisions remain in full effect, and the unenforceable provision will be reformed to the minimum extent necessary to make it enforceable.

22.2 Entire agreement. These Terms, together with the policies they reference, are the entire agreement between you and us about the Service and supersede all prior or contemporaneous agreements, proposals, representations, and communications about the Service, except for a separate signed master agreement as described in Section 1.

22.3 Survival. The following sections survive any termination or expiration of these Terms: the Customer Content license (to the extent needed for operational records, logs, and backups), Intellectual Property and Feedback, Disclaimers, Limitation of Liability, Indemnification, Dispute Resolution and Arbitration, Governing Law and Venue, and this Miscellaneous section.

22.4 Force majeure. Neither party is liable for any failure or delay in performance caused by events outside its reasonable control, including natural disasters, outages at upstream providers, cyberattacks, denial-of-service attacks, internet and telecommunications failures, government or regulator action, labor disputes, pandemics, or failures of infrastructure or third-party services.

22.5 Assignment. You may not assign or transfer these Terms or any rights under them without our prior written consent, and any attempted assignment in breach of this Section is void. We may assign these Terms to an affiliate or in connection with a merger, acquisition, corporate reorganization, or sale of all or substantially all of our assets or business.

22.6 Notices. Formal notices to us must be sent to admin@shorturl.bot with the subject line "Legal Notice" and are effective on delivery. Formal notices to you will be sent to the email address associated with your account and are effective when sent. Either party may change its notice address by giving notice in accordance with this Section.

22.7 No waiver. Our failure to enforce any provision of these Terms on any occasion is not a waiver of our right to enforce the same or any other provision on a later occasion.

22.8 Statute of limitations. Any claim arising out of or relating to these Terms or the Service must be brought within one (1) year after the cause of action arose, or it is permanently barred, to the maximum extent permitted by applicable law. To the extent the laws of your jurisdiction do not permit a contractually shortened limitations period for consumer claims, the applicable statutory period controls for those claims.

22.9 No third-party beneficiaries. These Terms do not create any rights, benefits, or causes of action in any person or entity that is not a party to these Terms.

22.10 Headings. Section headings are for convenience only and do not affect the interpretation of these Terms.

23. Contact

Questions about these Terms can be sent through the Help Center or to admin@shorturl.bot.

ShortURL.bot